taaf region 7: public health

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Thứ Hai, 2 tháng 9, 2019

Unpacking Ads: Alex Bogusky calls BS on JUUL advertising (Part 1) - YouTube The Woodshed

Alex Bogusky, Chief Creative Engineer of ad agency Crispin Porter Bogusky, calls BS on JUUL by "unpacking" a recent ad to show the real message isn't a product to quit smoking. They need new vapers to make all the investors happy. Going out of business is NOT their plan. To do it they are targeting 16-24 year olds with the same old tricks of "Normalization" and "Adult product" and it's working. Vaping is fast becoming a teen epidemic by using the same deceptive practices that Big Tobacco used.

Unpacking Ads: Alex Bogusky calls BS on JUUL advertising (Part 1) - YouTube
15 Likes	15 Dislikes
941 views views	331 followers
Non-profits & Activism	Upload TimePublished on 14 Dec 2018

With JUUL on the rise, Big Tobacco is trying to get back in the ad industry's good graces. - YouTube The Woodshed

vaping

A headline from Philip Morris catches Alex’s attention. With vaping on the rise, is Big Tobacco trying to get back in the ad industry’s good graces? Alex asks the industry to sign a pledge not to work with Big Tobacco, and for brands not to work with agencies and PR firms that do. Sign the pledge at http://quitbigtobacco.org

With JUUL on the rise, Big Tobacco is trying to get back in the ad industry's good graces. - YouTube
7 Likes	7 Dislikes
96 views views	331 followers
Entertainment	Upload TimePublished on 26 Apr 2019

Unpacking Ads: Alex Bogusky calls BS on JUUL advertising (Part 2) - YouTube The Woodshed

vaping

After posting video ''Part 1' unpacking a radio ad to show JUUL's deceptive marketing, Alex Bogusky, Chief Creative Engineer of ad agency Crispin Porter Bogusky, heard from the company who claimed they do not target non-smokers. Assuming they're telling the truth and just ignorant, Alex has some hot tips to share.

Unpacking Ads: Alex Bogusky calls BS on JUUL advertising (Part 2) - YouTube
14 Likes	14 Dislikes
547 views views	331 followers
Non-profits & Activism	Upload TimePublished on 14 Dec 2018